BOSTON PREMIERE

The Art & Technique of the American Commercial

The 20th Annual Association of Independent Commercial Producers Show, titled The Art & Technique of the American Commercial, is a compendium of exceptional commercials chosen for honors in more than 25 technical and artistic categories. Since its inception in 1992, each year's honored commercials are made part of the archives of the Department of Film at The Museum of Modern Art, New York, and are shown at the ICA on a regular basis.

Introduction by Matt Miller, President and CEO, Association of Independent Commercial Producers precedes December 1 screening.